A lesson every freelance copywriter learns on their way to a calendar booked full of great clients, financial freedom, and countless referrals.
Being able to write copy that sells is only one slice of the success pizza. Let me tell you why.
I always enjoyed writing, and when I got into advertising as a copywriter, I found a new appreciation and passion for the power of the written word. As my experience, portfolio, and income grew from doing freelance work as a side hustle; I decided it was a good time to start my own business as a full-time freelance copywriter. I thought to myself, “I know I can write, and I know I can figure out the rest.”
Spoiler alert — Running your own business is hard.