The Pricing, Packaging, & Positioning Sprint is for freelance writers and marketers who know they’re good at what they do—but feel like their current message and pricing aren’t saying it loud (or clear) enough.

You know you do good work.

But the way you talk about your services? The way your pricing or packages are presented?

It’s not as clear or compelling as it could be—and it might be keeping the right clients (and income) just out of reach.

That ends now.

You’ve told yourself…

• Raise your rates

• Rework your packages

• Update your website

...but somehow, those to-dos keep sliding to “someday.”

Meanwhile, you:

• Worry your rates are too low

• Hesitate when a potential client asks, “What do you charge?”

• Watch others land dream clients while you’re stuck refreshing your inbox

• Dread writing about your own services because nothing feels right

• Wonder if you’re the only one who hasn’t figured this out yet

You’re not alone. And it’s not your talent that’s holding you back.
It’s the way it’s being presented.

Let’s change that—together.

Meet Lauren 👋🏼

A freelance brand strategist who felt the same way.

“I was struggling to communicate my services and find my niche. I felt like I was pricing too low and hesitating too much.”

We worked together to clarify her niche, rework her pricing strategy, and write a homepage that actually sounded like her.

Here’s what she had to say after the Sprint:

“Terry helped me brand myself as a fintech marketing expert for startups. My site is now clean and clear, with pricing and service pages that reflect what I do best. His feedback, strategy, and creativity were exactly what I needed.”

Click here to view her new site!

What you get in the sprint

1. Initial Strategy Call (1 Hour and recorded):

• Deep dive into your site, services, and rates

• Real-time feedback on what’s working and what’s missing

• Answers to business questions (pricing, contracts, client red flags, etc.)

• A collaborative plan to reposition and refresh your offer

2. Custom Action Plan (Delivered within 3 days):

   This isn’t a generic checklist. It’s a freelancer-specific playbook designed just for you—built from what we uncover on the call. You’ll walk away with:

• Updated Positioning Language – A clearer way to talk about who you help and what you do (without sounding like everyone else)

• Package & Pricing Blueprint – A breakdown of 1–3 service packages, how to price them, and how to explain the value confidently

• Client-Finding Filters – A short set of questions to help you spot (and pitch to) the right-fit clients

• Copywriting Prompts + Templates – For your homepage, services page, or portfolio—designed to help you write with more ease and clarity

• Mini Market Research Guide – A few proven prompts to send past clients or peers to better understand what they valued about working with you

• “Voice Check” Survey Template – A simple, fill-in-the-blank tool to get real language from your best clients (hello, testimonial gold and copy fuel)

• Suggested Tools & Resources – To help you track leads, organize services, and write faster moving forward

3. Follow-Up Session (60 Minutes and recorded):

• 1–2 weeks later: a check-in to review progress

• Troubleshoot roadblocks, fine-tune messaging, and boost confidence

• Final push to help you roll it all out with clarity

4. Ongoing Email Support:

• You can send questions or materials for feedback between the calls. You also get up to 1-month email support where I can help answer questions.

This is for you, if:

✔ You’re a freelance writer, marketer, or creative who’s ready to refine your positioning and pricing
✔ You’re tired of guessing and ready for clarity
✔ You want your website and offers to reflect your actual value
✔ You’ve been “winging it” for too long and want accountability to finally get it done
✔ You want to stand out in a competitive market—and book the right-fit clients with more confidence

Your investment: $349.

That’s $349 for:

• A 1-hour recorded strategy call

• A custom action plan delivered within 3 days

• A 30-minute follow-up call

• Up to 1 month of personal email support

And yep—you can write this off as a business expense.

Why work with me?

I truly enjoy collaborating with other creatives. I’ve worked 1:1 with over 40 small business owners/freelancers in the past 4 years on freelance growth and positioning.

You’ve more than likely seen one of my mini masterclasses, attended a workshop, read my newsletters, watched my videos. We know each other. You already know if we got on calls together it would be a good time and time well spent to help your business.

I’ve worked with Fortune 500 companies and entrepreneurs on copy and branding. I love talking copy and branding—this is an opportunity to help you get ready for a successful 2025…and at a price that makes sense for freelancers right now.

Your move.

You could keep trying to find time to figure it all out alone.

OR

You could knock it out in 2 weeks—with a clear plan, strong support, and messaging that finally clicks.

(Just like these fellow freelancers and solopreneurs)

"You know when you feel crappy because you have a big item on your to-do list just sitting there and need to do something about it? Terry's coaching helped me get started. It was worth every penny because he really gave me a fresh way to think about framing my message and injecting my personality. He even gave me feedback on my website copy after our session."