The Pricing, Packaging, & Positioning Sprint is for freelance writers and marketers who sometimes overthink, second-guess, and get caught in the ‘I’ll get to it someday’ phase. 

You know the one - where you keep telling yourself you'll finally fix your messaging, raise your rates, and attract better clients... someday. Maybe even next week?

Too many days you:

• Second-guess your rates (and quietly resent the projects you're undercharging for)

• Watch other freelancers land dream clients while you're stuck pitching to crickets

• Feel nervous when potential clients ask about your packages

• Keep your 'update website' task perpetually moving from one to-do list to the next

AND if that describes you, it’s okay…because you’re not alone.

It's not your expertise that's the problem. It's how you're packaging and presenting it.

Just ask freelance brand strategist, Lauren Jones, who came to me feeling exactly the same way...

“I’m struggling with how to communicate my services and finding my niche. I feel like I’m pricing too low and ready to better communicate what I want to do and what I’m good at. I’m ready to stop hesitating.”

We agreed to work together on:

• Website message and positioning

• Pricing strategy

• Client services strategy

After a month talking, writing, and strategizing, here’s what she walked away with:

“Terry helped me craft a clear homepage and pricing page, and brand myself as a fintech marketing expert for startups. The site is now clean and organized, with clear services and pricing. Terry’s feedback in real time, pricing strategy insights, and client advice were game-changers. His creativity and actionable advice were exactly what I needed.”

Click here to view her new site!

The “Triple P” Sprint Includes:

1. Initial Strategy Call (1 Hour and recorded):

• Deeper dive into your current positioning, packages, and pricing by reviewing your current site.

• Identify what’s working, what’s not, and where adjustments are needed.

• Develop a preliminary action plan with clear steps on updating services, how to package them, how to price them, and how to clearly communicate your value.

• Answer any business-related questions on contracts, client communication, and service offerings.

2. Custom Action Plan:

• Delivered within 3 days of the initial session.

• Includes tailored recommendations for positioning, packaging, and pricing adjustments.

• Copywriting frameworks to help write fresh and ‘sounds like me’ copy.

• Clear steps to implement changes.

3. Follow-Up Session (30 Minutes and recorded):

• Held 1-2 weeks after the initial call to review progress.

• Address any roadblocks or refine the strategy further.

• Ensure the new approach is ready to implement with confidence.

4. Ongoing Email Support:

• You can send questions or materials for feedback between the calls. You also get up to 1-month email support where I can help answer questions.

Who It’s For:

• Those who want and need accountability on revamping their copy and positioning—a very key task to help your business grow

• Those who want freelance business questions answered and guidance on what steps to take

• Solopreneurs and freelancers (who work in PR/Content Strategy/Marketing/Copywriting) who feel their messaging isn’t attracting the clients they want

• Solopreneurs and freelancers who struggle to price their services confidently or justify their rates

• Those who want to polish their offerings to stand out in a crowded market…because damn, it’s getting crowded and competitive

Your investment for this 2-week growth strategy sprint is $349.

That’s $349 for a one-hour strategy call, custom action plan, 30-minute review session, and up to two months of personal email support. Plus, as a freelancer you can write this off on your taxes.

Why work with me?

I truly enjoy collaborating with other creatives. I’ve worked 1:1 with over 30 freelancers in the past 4 years on freelance growth and positioining.

You’ve more than likely seen one of my mini masterclasses, attended a workshop, read my newsletters, watched my videos. We know each other. You already know if we got on calls together it would be a good time and time well spent to help your business.

I’ve worked with Fortune 500 companies and entrepreneurs on copy and branding. I love talking copy and branding—this is an opportunity to help you get ready for a successful 2025…and at a price that makes sense for freelancers right now.

Your move.

Are you going to continue and ‘wing it’ and ‘find time’ to clarify your messaging and freelance services?

OR

Do you want the accountability that the Pricing, Packaging, and Positioning Sprint can bring to you right now?

(Just like these fellow freelancers and solopreneurs)

"You know when you feel crappy because you have a big item on your to-do list just sitting there and need to do something about it? Terry's coaching helped me get started. It was worth every penny because he really gave me a fresh way to think about framing my message and injecting my personality. He even gave me feedback on my website copy after our session."